“Revenge spending” is seen in Q2 2022 with more optimistic Consumer Confidence in Q3 2022 especially in Phnom Penh and upper income class
The following topics are included from self-funded research done in Q2 2022 with N2,000 respondents (10 provinces covering the 5 regions of Cambodia)
- Consumer confidence
- Purchase behavior on some product categories
- Traditional and Online Shopping habits
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