Cambodia | IRLight Q2 2022 Findings
“Revenge spending” is seen in Q2 2022 with more optimistic Consumer Confidence in Q3 2022 especially in Phnom Penh and upper income class
The following topics are included from self-funded research done in Q2 2022 with N2,000 respondents (10 provinces covering the 5 regions of Cambodia)
- Consumer confidence
- Purchase behavior on some product categories
- Traditional and Online Shopping habits
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