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Vietnam also scores high regarding mood index at 24.01 pts and ranked 11th among 40 countries. The majority of the Vietnamese people agree that they have been feeling
- Optimistic about the future – 60%
- Useful – 61%
- Relaxed – 68%
- Dealing well with problems – 60%
- Thinking clearly – 66%
- Close to other people – 68%
- Able to make up their own mind – 65%
And access to the full world report here, and the full data file here
Please see other reports here
Please contact us with any ideas for research projects you are considering in Cambodia, Laos, Myanmar, and Vietnam at:
[email protected].
Indochina Research: Data Solutions, Market consultants
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With the recent and overwhelming boost of support for the Vietnamese football team during last competitions, we wanted to know a little bit more about the daily habits of the Vietnamese population and their sports practice.
We found out that 1 people out of 3 consider themselves a sports person in urban areas of Vietnam.
We also noticed a slight preference of the Vietnamese population for individualistic sports with jogging and running being the most practiced activity among urban respondents.
These individualistic sports are indeed easier to practice and do not require to meet up with a team regularly neither to follow a schedule, which allows them to be more flexible in their trainings.
There has been growing trend in the past few years in Vietnam with the rise and multiplication of gym facilities which has greatly impacted the consumption methods and traditions of Vietnamese customers when doing sports.
Indeed, most of the money spent are for gym memberships and the facilities they offer in a modern and refreshing environment.
Regarding women, they are currently the highest spenders on membership cards. This can be linked to the popularity of indoor sports such as yoga and pilates.
We also put an emphasis on spending differences between the two largest cities in Vietnam to showcase the higher spending from Hanoians on sports related products such as drinks or even facilities.
Indochina Research can support you in getting more performance out of your marketing by implementing high quality offline and online research programs ! Contact us : [email protected]
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]]>The post Fake News in Vietnam appeared first on Indochina Research.
]]>Our findings have revealed which channels people are most in contact with when it comes to fake news. We also focused on the demographic group that is most likely to be exposed to untruthful information and how they perceive and respond to it.
Indochina Research can support you in getting more performance out of your marketing by implementing high quality offline and online research programs ! Contact us : [email protected]
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]]>The post The perception of Superpowers’ foreign Policies appeared first on Indochina Research.
]]>Global results
Indochina Research can support you in getting more performance out of your marketing by implementing high quality offline and online research programs !
Contact us to discuss with our consultants on how we can help your business grow stronger : [email protected]
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As done previously before, we have just released our regional Calendar for 2019 with insights from each of the countries in which we operate. You will get access to:
- The best brands as seen by youth in Cambodia;
- The use of mobile phones and internet in rural and urban areas in Laos;
- Factors of influence for young people when choosing a brand in Myanmar;
- Happiness and wellness within the Vietnamese population.
Find it here by clicking on the link below.
Indochina Research can support you in getting more performance out of your marketing by implementing high quality offline and online research programs!
Contact us to discuss how we can help your business grow: [email protected]
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