25Apr

Earth Day 2023: Brand to Go Green to attract Urban Youth

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  • Environment, Green, indochina research, Organic, Sustainability, Urban
“Earth Day” is an annual occasion held to raise awareness about environmental issues and solutions. To celebrate this day, IRL Vietnam shared some figures on how urban youth perceive GREEN CONSUMPTION. How important is sustainability to consumers? Global warming (93%) and environmental issues, specifically air pollution (96%), are among top concerns of urban Vietnamese youth […]
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08Mar

Perception of Vietnamese on gender equality and violence

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  • Gender Equality, indochina research, Urban, Violence
The findings about gender equality and violence are based on the Annual WIN World Survey – WWS 2022 – exploring the views and beliefs of 28,702 respondents from 39 countries across the globe, in which the survey in Vietnam is conducted by Indochina Research across 4 key cities Hanoi, Danang, Ho Chi Minh city and […]
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16Jan

End Of Year Results: New Year’s Insights to start 2023

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  • economic expectations, endofyearsurvey, Happiness and Wellness, indochina research, Optimistic, Urban
From the result of End Of Year Survey, among the world’s happiest people, 7 out of 10 urban Vietnamese are happy (53%) or very happy (16%), a 3% increase from last year (66%). Happiness index – 69% feel Happy in this year end Among the happiest people in the world, 7 out of 10 urban […]
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23Aug

Maps of Vietnam | Urban vs Rural population

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  • Census, Hanoi, HCM, HCM city, ho chi minh city, maps, Population, rural, Saigon, Urban, vietnam
#2 map – Population by Urban and Rural areas Vietnam’s population remains in majority (66%) in rural areas across the country 330 212 km². The region with the highest urban (61%) population is the Southeast – where 17,8 million (18.5%) people live – hosting the most populated urban center in Ho Chi Minh City. Hanoi’s […]
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21Dec

Means of transportation in urban vietnam

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  • Hanoi, HCM city, Transport, Urban
With reports stating that there is almost one bike for every two people in the country, we wanted to quantify what the of transportation frequently used by urban Vietnamese people. We also put the emphasis and focused more on Grab and GoViet, two rising stars in the ride-hailing industries in Southeast Asia.  These findings outline […]
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Indochina Research